PrizeWerkz LLC is a Wyoming-registered consultancy founded on a simple idea: the people who scope the work should be the people doing the work.
Architect & Systems Engineer. Ten years of production software at Solera, Pedigree Technologies, and Global Overview's Amazon-advertising platform.
Deep stack: Spring Boot, React, AWS, Kubernetes, dbt, OpenSearch, Redshift, Postgres/pgvector, FastAPI, Ollama. Equally comfortable writing the SQL that saves the query, the CloudFormation that provisions the cluster, and the React that ships the UI.
"Engineer. Drummer. Director." — the site says it plainly. Three careers. One discipline: show up, keep time, make it work.
lancesaxerud.com — the long-form portfolio.
PrizeWerkz is architect-led, but never alone. Every engagement pulls from a small, tight circle of senior specialists — each running their own LLC, each chosen because we've shipped together and paged each other at 2am.
Ten years of production software across Solera, Pedigree Technologies, and Global Overview. Spring Boot, React, AWS, Kubernetes, dbt, OpenSearch, Redshift. Also twenty years on the road as a professional drummer. Runs the build, carries the architecture, keeps time.
Built and ran his own independent shipping and logistics business as a Landstar agent — a network where every agent carries their own P&L, their own customers, and their own service reputation. That is operator experience, not agency experience: he has quoted the work, chased the margin, and held onto customers through the bad weeks. He is also business development partner at Arneson Studio, the veteran-owned Toledo studio behind Randy Arneson’s public-safety poster work. At PrizeWerkz he owns growth and partnerships and runs the creative line — the ads, video and print behind BRAD — and makes sure we are solving the customer’s actual problem rather than the most interesting one.
Independent researcher building tools and methodologies for AI-assisted software engineering. Author of Generative Specification, a published discipline for holding architecture together when the reader is stateless, and of the open-source infrastructure under it — CodeSeeker for semantic code search over knowledge graphs, ForgeCraft for production engineering standards, and Loom, a formal language that compiles to Rust, TypeScript, Python, OpenAPI and Terraform. Born in Uruguay, Spanish citizen, based in Minnesota. The second set of eyes when a production call needs one.
Code, designs, runbooks, diagrams — all delivered to your repos and your cloud. No lock-in. No licensed-from-us components you can't replace.
If the fee won't beat the savings — or the rewrite won't beat the rewrite-your-team-can-do — we'll say so. The job is the right outcome, not more billable hours.
Every system we ship is documented so the engineer who comes after us — your engineer, or ours — can extend it without archaeology.
Our own products (askbrad.app, Baron Mind, Funnelcake) run on the same stacks we recommend. We've paged ourselves at 2am to learn the lessons we pass to clients.
No six-month deck cycles. No surprise reveals. You see what we ship as we ship it, behind flags, with the ability to call "stop" at any milestone.
This is how we built our own company. It's also how we build yours: on infrastructure you own, with documentation you own, on a bill you can explain.
Legal entity: PrizeWerkz LLC, a Wyoming limited liability company formed March 2026. Registered agent on file. EIN on file.
Practice areas: Web and product design, infrastructure modernization, cloud cost optimization, custom SaaS, AI/RAG systems.
Engagement: Discovery call first, always free. Paid one-week architecture review if we're a fit. Fixed-scope projects or monthly retainer from there.
Geography: Based in Minneapolis, Minnesota. Remote-first. Clients across the United States and Europe.
Thirty minutes on the phone. You'll know by the end whether we can help.
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